In this fast-paced day and age of social media marketing, sending out an email newsletter might seem like a thing of the past. However, it can still be a very efficient way to get your…
Blogging 101: Why Blogging is Important for Business
20 years ago, the word “blog” would have sounded strange. Today, it’s a word we hear daily. Blogs are basically just frequently updated content that informs or entertains. You’re even reading one right now! Most…
When to Start Marketing for the Holidays
If you go into any store, even a grocery store, towards the beginning of September, you might start to notice the telltale signs of fall. Back to school supplies, Halloween decorations, and jackets start to…
How Smart Speakers are Changing Advertising
“Alexa, tell me how I can advertise with smart speakers.” Though Alexa might not be able to directly answer that question, we can give you an idea. In the last few years, the rise of…
5 Tips for Using Twitter for Marketing
With so many social platforms, how do you choose which ones to focus your energy on when you’re marketing for a business? It really depends on who your audience is, and what you’re selling. Instagram…
Marketing Trend Alert! Video is Vital
Though social media and SEO changes frequently, one marketing trend stands above all others in 2019, and will probably be here to stay: video. Think about how many videos you see when you scroll through…
Importance of Website Copy
You’ve probably heard the term “content” a lot when it comes to building a webpage. Naturally, content is what is on the actual website and can include images, links, video clips, gifs, and more. When…
How to Market Your Business on Instagram
In today’s fast-paced world of hashtags, newsfeeds and likes, social media marketing is a no-brainer for a business. Having a social media presence not only expands your audience, but allows for creativity and brand development…
Your Brand is Not Your Logo
Your blood is pumping… A name has been chosen, legal paperwork is signed, and your initial plan is ready to roll. You just launched your first business! With excitement and enthusiasm, you begin to spread…
Digital Marketing is a lot like a Relationship
Dating is hard... ...So is digital marketing. By treating your marketing similarly to dating, you can create some awesome digital marketing relationships. Try it yourself and discover a couple surefire methods that will absolutely benefit…